3BL Media's Videos (Architects of a New Dawn) - Architects of a New Dawn

Ceres Conference 2010: 3BL Media's Bill Baue interviews Maude Barlow, Board Chair at Food and Water Watch

2010-05-13T23:34:38.524Z

3BL Media's Bill Baue interviews Maude Barlow, Board Chair at Food and Water Watch while attending the Ceres 2010 Conference, Roadmap for a Sustainable Future, on May 5-6, 2010 in Boston, MA.

Ceres, a leading coalition of investors, environmental organizations and other public interest groups working with companies to address sustainability challenges such as climate change, and 3BL Media, a leading CSR and sustainability communications company, have partnered to raise awareness about organization' efforts and progress around sustainability and corporate social responsibility issues.

Boston-based Ceres has been working for 21 years to integrate climate change and other global sustainability challenges into business and investor practices worldwide. Ceres developed the Ceres Principles in 1989 to serve as a code of environmental conduct for companies. It also developed the Global Reporting Initiative (GRI), now the de-facto international standard for corporate reporting on social and environmental practices. Earlier this year, Ceres released "The 21st Century Corporation: Ceres Roadmap for Sustainability," a vision and practical roadmap for integrating sustainability into the DNA of companies. The Roadmap is designed to provide a comprehensive platform for sustainable business strategy and for accelerating best practices and performance across entire business models – from the board room, to operations, to supply chains.

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For access to many more interviews from Ceres '10 go to http://3bl.me/fwx9ww

Charlie Brown, Environmentalist! How to Choose the Right Tre

2009-12-10T00:01:26.744Z

Remember the scene from A Charlie Brown Christmas where he picks out the saddest little tree in the lot? Everyone else had passed it over - had Charlie not picked it out it would have ended up in the bonfire or trash heap. Then with love and caring of his community of friends, it became a beautiful little symbol of peace on earth and renewal. Charlie Brown became an environmental hero, utilizing a tree that would have gone to waste and likely sparing a living one in the woods!

Well, OK, that’s probably a bit of hyperbole and oversell. The tree was a cut one and was doomed to dry up and die anyway. But the message in that film of spirit and substance over consumption and commercialism is an enduring one, both in the holiday season and all year round. This year, you can do Charlie Brown one better.

CSR Minute: October 13, 2009

2009-10-14T02:43:25.202Z

The 3BL Media CSR Minute: 60 seconds or so of daily news and commentary on corporate social responsibility (CSR) and the triple bottom line (3BL).

Today's Corporate Social Responsible News: Cummins' Newsweek Green Ranking; March of Dimes Partners with Ford + UAW; REALeadership's Workshop

The CSR Minute is your daily video digest of the most relevant Corporate Social Responsible news of the day. Our team of 3BL Media correspondents tracks the global world of corporate social responsibility to bring you coverage of the most important announcements, initiatives, issues, trends, ideas, and breaking news.

CSR Minute: October 1, 2009

2009-10-01T20:08:50.356Z

The 3BL Media CSR Minute: 60 seconds or so of daily news and commentary on corporate social responsibility (CSR) and the triple bottom line (3BL).

Today's Items: Wal-Mart's Sustainability Index; Palo Alto Software's Award; SDialogue's Report

All eyes are on Wal-Mart today as the mega-corporation officially launches its Sustainability Index. Consumer product companies who do business with the global corporate giant must now fill out and file a 15-question assessment form with details about their carbon footprint, resource use, and ethical business practices. Over 100,000 global companies sell to Wal-Mart. The retailer has announced a goal of rating the sustainable attributes of all products on its shelves.

Palo Alto Software has been named “Business of the Year” by the Eugene, Oregon Chamber of Commerce. The company won the sixth annual Emerald award for excelling in all four categories of community caring, environmental values, growth, and innovation. Palo Alto’s focus on the triple bottom line was singled out as the basic reason for being chosen from among 36 nominations and 12 finalists as this year’s winner.

A new research report, “Social Media Advances the Sustainability Dialogue,” has been issued by SDialogue, a strategy and communications firm. The white paper describes what leading brands are doing to change how they communicate their sustainability initiatives to stakeholders. The main conclusions? Social media is the communications method of choice for today’s CSR-savvy businesses and organizations, providing authenticity, accountability, and engagement with the CSR audience as the principal benefits.

For more information on these and other stories, go to thecsrminute.com.