Anvil Knitwear Completes Life Cycle Assessment of Tee Made from Recycled Plastic Bottles

[3BL Media]

(3BLMedia/theCSRfeed) NEW YORK, NY - August 2, 2010 - Anvil Knitwear announced today the results of its greenhouse gas (GHG) life cycle assessment (LCA) for its AnvilSustainable™ t-shirt, which is made from recycled PET plastic bottles and transitional cotton, grown on farms making the switch to organic processes.

The analysis of the AnvilSustainable tee, which encompassed a cradle-to-grave approach, found the footprint to be 3.29 kgCO2e/tee.

The AnvilSustainable analysis is the fourth in a series of LCAs completed by Anvil in collaboration with Camco International, a global developer of greenhouse gas emissions reduction and clean energy projects with a presence in more than 20 countries. In addition to the AnvilSustainable tee, Anvil has completed comparative product life cycle assessments of the company's Anvil® Basic, AnvilOrganic® and AnvilRecycled® cotton t-shirts.

"At Anvil, one of our top priorities is ensuring that our products are made using the most earth-friendly processes we know," said Anvil Knitwear CEO, Anthony Corsano. "The completion of our fourth LCA is further evidence of this promise to our customers and of our larger commitment to environmental stewardship and transparency."

The AnvilSustainable tee has a 15 percent lower footprint than Anvil’s conventional cotton tee with each tee saving approximately 3 plastic bottles from going into a landfill.

The assessment was conducted utilizing the new global framework that is part of the Greenhouse Gas Protocol Initiative. Developed by the World Resources Institute (WRI) and the World Business Council for Sustainable Development (WBCSD), the two new GHG Protocol standards – the Product Life Cycle Accounting and Reporting Standard and the Scope 3 (Corporate Value Chain) Accounting and Reporting Standard – provide methods to account for emissions associated with individual products across their life-cycles and of corporations across their entire supply chains.

In line with the company's commitment to advocating sustainable manufacturing processes, in 2009 Anvil launched http://www.trackmyt.com/ an interactive Web site that teaches consumers about the carbon footprint of their clothing from cradle to grave.

Summaries of Anvil's GHG Product Life Cycle Assessments can be viewed at http://www.anvilcsr.com/ The AnvilSustainable™ tee along with the entirety of Anvil's eco-friendly line can be purchased at http://www.buyanvil.com/ (for individual consumer purchases) or through Anvil distributors (for wholesale purchases). See http://www.anvilknitwear.com/ for a list of distributors.

About Anvil Knitwear

Anvil Knitwear, Inc., a socially and environmentally responsible manufacturer of sportswear and accessories, is a leader in the sustainable apparel industry with its AnvilOrganic®, AnvilRecycled™ and AnvilSustainable™ brands. Anvil was recently ranked the world’s sixth-largest organic program and the largest domestic purchaser of U.S.-grown certified organic cotton. Anvil offers 17 affordable eco styles made from a variety of fibers such as certified organic cotton, transitional cotton, recycled cotton, and recycled PET bottles and blends in addition to its over 90 traditional styles.

For more information, please visit http://www.anvilknitwear.com/and http://www.anvilcsr.com/

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