Many companies have mission statements hanging on the wall espousing values that put people first, but if you ask the staff, those values often are not manifesting in the company culture.
Too often, CSR focuses on the important issue of environmental sustainability (planet) before people sustainability. Or, making more profit as an excuse for compromising care for people – their most valuable resource. Care for people does not require providing benefits that a company cannot afford. In our research at HeartMath, wefound that the missing “X factor" in manifesting values often is lack of emotional self-management and emotional alignment between executives, management and staff.
Intention without emotional alignment compromises an organization’s ability to actualize its potential for people, revenue and mission (impact).
Emotions are one of the last taboos to be addressed in business. Yet, behind most dysfunctional companies, we find a lack of emotional management within the CEO or other key leaders, which creates a lack of alignment within the company. When a company is under emotional mismanagement, collaborations fail, commitment erodes, productivity wanes and innovation languishes.
Deborah Rozman is President and CEO of Quantum Intech, Inc. (dba HeartMath Inc.) and serves on the advisory board of the Institute of HeartMath. Quantum Intech, with its scientifically validated HeartMath® programs, is a world leader in personal and organizational stress reduction. HeartMath provides individuals and businesses with a set of tools, methods and emWave technologies to empower themselves to navigate through stressful, changing times. HeartMath programs have enabled organizations to achieve a 2:1 ROI in lowered health costs within one year – while at the same time increasing employee satisfaction and performance. The aggregate savings – and additional returns from enhanced performance – add up fast, creating a significant value proposition for companies and society as a whole.
Quantum Intech also has a strong reputation as a socially responsible and triple bottom line company in partnership with the 501(c)3 non-profit stress research organization, Institute of HeartMath, which provides HeartMath’s stress solutions to the underserved, including schools, community service organizations and veterans.